AFC forge new exclusive commercial partnership with Asia Football Group

KUALA LUMPUR (19 Sept 2023) – The Asian Football Confederation (AFC) are pleased to announce the Asia Football Group (AFG) as their new exclusive commercial partner for the 2023-2028 term with immediate effect in a strategic decision to further solidify and enhance the confederation’s financial sustainability. 
The Dubai-registered AFG have been selected as the dedicated partner for the AFC to achieve their ambitions and drive the sport’s growing commercial success across the world, with the partnership enabling the confederation to secure their financial future and set the stage for continued growth and development of football in Asia.
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